Marketing and public relations guru Mark Glickman works with some of the world’s leading resort developments, destinations, management companies and other diverse businesses on branding, publicity, special events and driving revenue. Glickman was selected as one of the “Top 25 Most Extraordinary Minds in Sales & Marketing” by the Hotel Sales & Marketing Association International (HSMAI). He is the author of Marketing Paradise and is a frequent speaker on green marketing and crisis management.
When it comes to Green Marketing, Glickman has a green thumb…and a proven track record. He has been instrumental in helping resorts, real estate developments and other businesses become better stewards of their environment by implementing green programs that become part of their ‘brand’ fabric. Mark was featured on Travel Channel’s ‘Extreme Green’ program and is frequently quoted in major national and international media outlets on green marketing. Mark collaborated with Virginia Tourism Corporation to help develop Virginia Green, Virginia’s successful program to encourage green practices in all sectors of that state’s tourism industry.
Glickman helped Musket Ridge become the first golf club in the country to implement a bokashi zero food waste program. The promotion was named “Best Business Idea of the Year” by the National Golf Course Owner’s Association of America. Glickman is well-known in the golf world having orchestrated the launch of some of the world’s leading golf courses and also as founder and President of the Golf Virginia Resorts Association.
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